Hello. I'm a digital marketer and freelancer in the creative and cultural sectors, currently working at the British Library. I like blogging about digital stuff, social media, museums, art, entrepreneurship, design and creativity.

Good thinking #MuseumInstaSwap

Good thinking #MuseumInstaSwap

I’ve been following Russell Dornan, Web Editor at Wellcome Collection, on Twitter for a little while. Sometimes we share tweets about cats. I noticed he recently wrote a post on Wellcome Collection's blog about his idea for #MuseumInstaSwap. I spotted this on Instagram at the time, and instantly wished that we’d been involved at the British Library. Next time!

So what happened? Ten of London’s museums dived into each others' collections for the first ever museum Instagram swap. Russell came up with the idea after Londonist listed their ten best London museums on Instagram.

Organisations were paired up at random (names drawn out of a hat) – the V&A with the Natural History Museum, Wellcome Collection with London Transport Museum, and so on. 

Russell describes the project on Wellcome Collection's blog as a ‘cultural exchange’ and ‘an exciting way to collaborate and share our content in a new way’.  It also sounded like a rare treat to be nosy and explore other organisation’s collections for a week.

I love the example Russell gives on the blog of how when they looked at transport maps from the Wellcome’s perspective, it reminded them of a brain, in terms of the aesthetic and the network of channels that allow a brain to function.

Another favourite of mine was the Design Museum's beautiful shot of the Science Museum's telephones, showing the clear cross-over between the two institution's collections.

I also liked the aesthetic of this post by the Science Museum from the Design Museum. Who knew that the Science Museum has a great collection of dyes? Something for #AskaCurator day (more on that soon).

Hopefully this will be something that happens again and I'd love for us to be more involved at the Library (hint, hint). I've recently been helping look after the Library's Instagram account and I think it's the perfect platform for the cultural sector.

7 weird & wonderful things I learnt from #AskACurator

7 weird & wonderful things I learnt from #AskACurator

What're we doing wrong on Twitter?

What're we doing wrong on Twitter?